Mediatic strengthens with brand strategist Marijke Tadema
Full-service PR and content marketing agency Mediatic is expanding its team with Marijke Tadema (29) with immediate effect. The marketing expert joins the Amsterdam-based agency as associate partner. Tadema will play both a brand strategist and customer advocate role for Mediatic.
Open and entrepreneurial brand strategist
After graduating in Marketing Management, Marijke Tadema started her career at Ogilvy & Mather Amsterdam. She then held permanent marketing positions at V&D and Noordhoff.
She has been helping impact organisations as an independent brand strategist since 2018. Examples include the Fair Fashion Festival, MobiNederland, JustGo, Airtrade, ScaleUp Impact and Climer. Through those parties, Tadema and Mediatic's paths crossed. Now, the collaboration gets a formal follow-up.
"In addition to her expertise and broad perspective on sustainable content marketing, Marijke brings an open and entrepreneurial attitude and a lot of creativity," says Dennis Mensink, founder and owner of Mediatic. "In this way, she is already a valuable addition for several clients. I am very much looking forward to further cooperation with Marijke. For our relations, but also for ourselves as an agency."
Shared focus on impact organisations
As associate partner of Mediatic, Tadema puts her experience in marketing strategy and ambassadorship from clients to use. This will ensure that organisations can really focus on sustainable content marketing and customer relations. Tadema will also work on this for Mediatic itself.
Tadema: "I felt a connection with Mediatic from moment one, partly because of their focus on impact organisations. I too enjoy helping those organisations, with the solid establishment of their marketing strategy. In which sustainability is central. So together with Mediatic, I am going to help companies become even better. For their customers, employees and the world around them."